What platforms do you specialize in?

Meta platforms such as Instagram and Facebook are the most popular for my clients. However, I also specialize in Pinterest and TikTok strategy, content creation, and management.

For Social Media Management - Do you get all the content or do I send it to you?

Most of my clients send all the content to me but I also prefer to get some content with you in addition to the content you send. When you sign up for monthly social media management we will curate a package that best fits your needs. I almost always include 1 content session per month where I come to you and we take some videos and pictures.

What is one piece of advice for small businesses on social media?

Don’t think about the numbers or even the posts. Just start posting. The most important way that you can show up on social media is to cultivate a supportive community. If you are a small local business, spend time supporting and connect with other small local businesses.

What metrics do you track to measure success?

It really depends on the small business. I track all of typical analytics like reach, followers, views, etc… but the best measure of success has been organic and genuine interaction from local communities in the direct messages, comments, likes, mentions, shares, and so much more!